題 目：Behavior Research in Marketing
主講人：Michael K. Hui教授（Chinese University of Hong Kong）
時 間：2012年10月26日 9:30
地 點：主樓216會議室
主講人簡介：
Professor K. Hui, graduated from London Business School with his PhD, has been working in the area of behavior research for decades, and has published papers and books in this field, thus won good reputation in the behavior research in marketing science and marketing management community as well. Dr. Hui has been working with international experience by teaching and conducting researches not only in Hong Kong, also in Canada and the United Kingdom.
內容簡介：
Professor Michael Hui prefers to talk on “Behavior Research in Marketing”. By focusing on the Behavior research in Marketing Science for decades, Dr. Hui will present some very new and fresh results and conclusions from his recent and relevant studies.
